Topikality is an email alert service (something like Google Alerts but with some essential differences. So it can be used as an additional email alert service not an alternative one) Best to use for: Keyword research for your main/base keyword (to see which contexts it is used in); Post and content ideas (to see what people write about in this niche). Limitations: The tool is currently impossible to use for reputation management because the database seems to small (so you won’t be able to spot every other brand mention). Step 1: Create your
Tag Archives: database
New SEJ Design : Goals, Speed & Feedback
Greetings SEJ readers! It’s a new year and time for a new design at Search Engine Journal . I know what many of you are thinking … “didn’t SEJ just go through a new design?” Well the answer is yes and no. As a blogger I do not think that there is always room for improvement in design and tweaking a professional blog and/or community will always be part of the blog marketing mix. The more transparent answer is that yes, we did just redesigning about a year ago, and I’ve had some issues with it : First off, we could never get the rotating headline to work on all browsers, and I got sick of seeing errors. There were a log of pagination, indexing and crawling issues which should not be associated with a search engine blog. The firm that put together the old template bailed before updating our specs and passed us on to some cutting companies that had no idea what they were doing. Although the last template was sleak, clean and lite … I thought that we had lost a little bit of our identity. The major search blogs seem to all be white & blue. That’s fine. We’re SEJ. We think differently and look differently. So we reverted back to the old color scheme from the Pearson design we implemented in 2006. I like being back. Ok, so with every design there are certain goals in mind. I’ll line them out below and address the changes we made. Page Speed & Hosted
Find Relevant Blogs (and Link Building Opportunities) with Xmarks
Xmarks is one of those FireFox plugins that I’ve been using for ages. I mentioned it in my one of the first FireFox tool overviews and I still find it awesome. With some (arguably) great “social” features added Xmarks has turned a cool search engine as well. I find it quite relevant and precise. Sure, the database is not as huge as Google’s but what it currently has is the best of the best. Xmarks search feature is based on its users’ preferences: The rank of each site is defined by how many people bookmarked the page; The topic if the site is defined by the tags a surfer used to save the page. Additionally, with the most recent update, Xmarks developers have introduced extra ratings and reviews from the FireFox status bar. Thus, run by people, the tool is still amazingly precise. Here’s how you can use it to locate relevant blogs in your niche (and possibly consider them as link targets); Find more “similar”