As announced a few weeks ago, Google has now included the iPad as one of the devices that you can target specifically with your AdWords ad campaigns as Google has added it to the list of mobile devices that supports ad campaign targetting. The process is pretty simple. Just edit the “Devices” section in your AdWord Campaign Settings and Select the iPad under the “Advanced device and carrier option.” You need to select the iPad as one of the devices even if you have previously selected other mobile devices such as the iPhone or Android. Likewise, if your device settings are set for desktop and laptop computers only, your ads won’t show up on the iPad devices. Google is also reminding apps developers and owners that iPad apps can be promoted by directly linking to the download URL in their ads. This would enables iPad users to download the apps directly from the ad itself. Check out the SEO Tools guide at Search Engine Journal . Google Officially Enables iPad AdWords
Tag Archives: iPad
Google Brings Google Mobile App to Your iPad
It pains me to cover anything iPad-related news right now as I’m having a rough experience with our local FedEx Broke which has been “detaining” my iPad for a couple of days now. But in the spirit of reporting, I have to forget about this issue and cover this Google-iPad related news. So, here we go, Google just announced that its Google Mobile App for iPad is now available for free download from the iPad App Store. If you have previously used Google Mobile App on your iPhone, it’s basically the same app, only this time it was tweak a bit to fit into the iPad interface. The new iPad-friendly Google Mobile App features practically everything that you’ve enjoyed in the app’s iPhone version. The app features several search-related functionality including – search by voice, Google suggest, search history, contact search and vertical search. In addition, the app also recognizes your current location. This useful when you are searching for nearby location while on the move. The app also lets you navigate to Google’s web-based apps including Gmail which incidentally was also optimized for the iPad. Coming up are new features that will take advantage of the iPad’s features. To download Google Mobile App for iPad, check out the iPad App Store. Check out the SEO Tools guide at Search Engine Journal . Google Brings Google Mobile App to Your
8 Search Engine Related iPad Apps
Aside from Twitter and Social Networking apps, another interesting set of apps available right now on the iPad App Store are search-related. I scoured through the App Store to get the most significant of these search-related iPad apps – and found 8 of them. Here are 8 search-related apps that you might want to check out. Zillow Real Estate
Google Adds the iPad as a Mobile Device Option in Adwords
Google has just announced that the iPad is now part of the mobile device options in AdWords. This means that AdWords advertiser can easily extend the reach of their current ad campaigns to the iPad . If you want your ad campaigns to appear on the iPad and other tablets as well, you simply have to select “all mobile devices” in your campaign settings. This can be found under the “Networks and devices” section. Alternatively, you can also use the “All available devices” default setting. Actually this feature is not specific to the iPad. Google has been running AdWords specific to mobile devices such as the iPhone and Android devices. And since the iPad could be categorized with those mobile devices, AdWords can very well run on the iPad as well. But this feature is only in preparation for the soon to be released option that will let you target ad campaign specifically for iPad users. You’d know that it is already enable once it becomes one of the option under the “target only selected mobile devices.” Check out the SEO Tools guide at Search Engine Journal . Google Adds the iPad as a Mobile Device Option in
Yahoo Brings its Entertainment Portal to the iPad
Aside from Google Yahoo is also making its presence felt in the iPad party. For Yahoo’s part it’s by way of making its entertainment portal iPad-ready. Yahoo Entertaiment for iPad offers an iPad-friendly user interface for exploring entertainment content, television listings, videos, news and more. Yahoo Entertainment leverages on the powerful features of the iPad for creating interactive and personal experiences fully utilizing the iPad’s multi-touch feature and geo-location functionality for pinpointing consumers’ locations in delivering relevant, local televisions listings and content. The Yahoo Entertainment App for the iPad also features both portrait and landscape displays. Yahoo senior vice president of Integrated Consumer Experiences said: “Devices like the iPad allow Yahoo! to create new experiences and expand the art of what’s possible in the eyes of consumers. Just like we did with Connected TV and mobile, we successfully re-imagined the consumer experiences for an entirely new platform. Yahoo! Entertainment for iPad is simply amazing. The combination of compelling and engaging content coupled with unique design and innovation, provides consumers with an unparalleled Web experience.” Key features of the Yahoo Entertainment app for the iPad include: TV Program Guide and Listings: Find favorite programs, featured TV shows, and recommendations; customize and filter content for a personalized entertainment guide. News, Comics, and Book Reviews: Read the most sought after entertainment news from Yahoo! TV and Yahoo! Movies and more, in an easy-to-navigate, magazine-style layout. Original Video Content: From sports to news, discover videos from Yahoo!’s top media properties, including Yahoo! Sports Minute and Tech Ticker. Video content is also available from other notable sources. Mark this link to get the Yahoo Entertainment app for the iPad once you’ve received your iPad tomorrow. Check out the SEO Tools guide at Search Engine Journal . Yahoo Brings its Entertainment Portal to the